Advertising and Marketing Insights

  • Get Up to Speed with MC: August 2020

    Get Up to Speed with MC: August 2020

    COVID-19’s Impact on Advertising The coronavirus pandemic flipped our everyday lives upside down. Within days we started to sit at dining tables from 9 to 5, and masks became our newest accessory. Like our sense of normality, the advertising industry was also impacted. But a global pandemic wasn’t going to stop us. Our new need…

  • Get Up to Speed with MC: June 2020

    The past six months taught us to create honest and positive content. As we endure the second half, honesty and positivity are needed more than ever. Quarantine is Better with a Furry BFF In the age of coronavirus, households are spending more time indoors and less time outdoors. In turn, adopting and fostering a pet…

  • Get Up to Speed with MC: April 2020

    COVID-19 has affected all aspects of our lives. Brands are finding different ways to stay relevant by directing their messaging towards our new priorities. One musician started a fundraiser that made millions, while a brewery wants to keep celebrating love. “Come Together Right Now” Several people are doing their part to help. Neighbors are going…

  • Get Up to Speed with MC: March 2020

    If you feel like you have been overwhelmed with the 24/7 news cycle, this month’s blog may bring you some joy. Keep calm and read on. Eat Your Chicken and Wear It, Too It’s no surprise that advertising has surpassed the typical mediums. Uber cars are driving around town with ads attached to their roof,…

  • Get Up to Speed with MC: January 2020

    Welcome to a new year! As we hit the gym, eat healthier, read more, or work to accomplish other resolutions, the creative/marketing industry have goals of their own, too.    What Can We Expect in the 2020s? The 2010s brought the world streaming services, several social media channels, and impressionable (and some un-impressionable) trends. With…