Following the retirement of the company’s founder, Thomas Martin, Barbara Martin was named the firm’s president. Founded in 1993, Barb joined Martin Communications in 2001 as an administrative assistant. In subsequent years, her roles included Media Buyer, Account Manager, Account Executive, and in 2012, she was named Vice President.
“I’m looking forward to the opportunity to lead our strong team and continue the tradition of excellent, value-based, and creative marketing solutions for our clients,” said the new President.
With this leadership change, Martin Communications is now a woman-owned, woman-led business. Martin Communications, Inc. is a full-service advertising agency with a staff of 11, preparing media plans and developing creative content for clients primarily in service-oriented categories, specializing in clients within the healthcare and related fields in Pennsylvania and Virginia.